What Business Buyers Want

Business owners must understand what buyers want in order to successfully sell their companies.

As a business owner, you may have one or more choices when it comes to exiting your business.  You’ll either pass it on to a family member, sell it to a third party or shut it down. Generally, your business will have a different value in each of these situations.  Isn’t it a good idea to know how much your business is worth now so you can decide which choice is best for you when the time comes?

Recently, I spoke with a business owner with a 20-plus year track record who is considering a sale of his business. In his opinion, he has two options. One option involves selling to a family member.   The other possibility is to sell to a larger company.  I explained that one choice might bring a higher value. And the important thing to know, is which one.

There are several types of buyers :

Continue reading “What Business Buyers Want”